U/S Sports Advisors President Ken Ungar talked with Fox 59 News about Peyton Manning’s brand and what it means heading into Super Bowl 50 with an NFL investigation underway.
Gazdacka, who began his career as a collegiate scout, will assist brand development by defining and growing athlete brands, coordinating media pitching, and developing social media for U/SSA clients such as Honda, NASCAR and St. Vincent Sports Performance.
Gazdacka graduated from Indiana University with a degree in sports marketing and management, a minor in business and a certificate in journalism.
INDIANAPOLIS – U/S Sports Advisors has promoted Kyle Richert to manager of marketing and events. Richert will spearhead marketing and communications planning for agency clients Honda, Sports Car Club of America and the inaugural Formula 4 United States Championship season.
Richert also manages the event marketing and experiential marketing initiatives for U/S Sports Advisors and its clients. He serves as the liaison between series teams, partners and properties.
“Kyle joined us last year and has shown tremendous growth in a short time,” U/S Sports Advisors Vice President of Operations Jody Bennett said. “His expertise in the area of motorsports is a clear asset to our company, and we will rely heavily on him as we move forward supporting the new F4 series.”
Before joining U/S Sports Advisors, Richert served as an account executive for Green Savoree Racing Promotions, responsible for corporate sales and partnership management.
Originally from Mount Vernon, Ohio, Richert has had a passion for motorsports since a young age and raced in amateur motocross. He has a bachelor’s degree in sport management from Ohio University.
Wiseman, who will oversee public relations, media relations and event social media, spent 12 years as public relations and social media manager for the United States Bowling Congress (USBC), the governing body for the sport of bowling.
“Public relations has been a very strong area for U/S Sports Advisors in the past,” U/S Sports Advisors President Ken Ungar said. “Lucas Wiseman brings a wealth of experience and knowledge, and we will strongly rely on him for his leadership in our public relations efforts.”
During his tenure at USBC, Wiseman helped garner national, international and local media attention for bowling and covered events around the world. In 2015, he helped re-launch the Professional Women’s Bowling Association Tour, with 10 events, including three nationally televised majors.
NFL Agency Capital Sports Advisors Aligns with Marketing Agency U/S Sports Advisors
The Capital Sports Advisors (CSA) agency has formalized a new strategic partnership with U/S Sports Advisors (U/SSA). U/SSA, a full-service sports and entertainment marketing agency, will lead endorsement sales, social media consulting, and appearance bookings for many of CSA’s NFL players.
CSA represents 73 current and retired NFL players, including veterans Gary Barnidge (Browns), Austin Howard (Raiders), Matt Slauson (Bears), Allen Barbre (Eagles), and Josh Hill (Saints); along with rookies including James O’Shaughnessy (Chiefs), Blake Bell (49ers), and Cameron Meredith (Bears).
“Our team of agents is excited to work with U/S Sports Advisors to maximize our players’ marketing and publicity potential,” said Tom Mills, CSA agent. “They do business the right way, and their expertise will ensure our guys have a competitive advantage over their peers in the marketplace.”
U/S Sports Advisors Founder/President, Ken Ungar, is an NFL certified contract advisor and has done marketing work for athletes in a variety of sports including the NFL, NASCAR and INDYCAR. He is also the author of “Ahead of the Game: What Every Athlete Needs to Know About Sports Business.” U/SSA utilizes its proprietary BrandMe™ and Game Time Strategy™ platform to define, develop and promote athletes’ personal brands off the field.
“This is an impressive group of agents and clients,” said Ungar. “We have been doing this type of work for a decade, and our team is ready to help CSA and its clients generate meaningful marketing opportunities.”